SEO BLOG

How To Build Internal Links

It seems that no matter where you look there are articles and videos about how to master link building with external sites.  While it is true that your SEO rankings are drastically improved by healthy link building to respected sites, you may be overlooking a crucial foundation.  Internal Links, a.k.a. linking to pages within your own site, can provide a powerful boost to your search engine optimization and rankings results.

What are Internal Links?

Think of it like this, internal links are when you write a blog article and include a link to another of your articles that deals with the same topic so your readers can have more resources to peruse.  You want to make sure that your topics are similar and relevant to each other.

For example, you can link an article on pet hair to an article about pet grooming but you shouldn’t link your article on pet hair to an article about the new sub sandwich at Jersey Mike’s.  Your readers will be put off and leave your site or decide they should never come back because you don’t provide the answers they seek.  This calls out to the search engines that maybe your site isn’t that great and doesn’t provide value to readers so you get pushed down in search rankings.

How Should I Structure Internal Links?

Here is a mind map to help you structure the internal links for your site:

Internal Link Structure 1024x768 - Look Inside - How To Build Internal Links
For help with link building and content creation, contact SEO Services Advertising Agency today.

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